TEN GREAT WAYS TO MAKE A LOT OF MONEY continued...
HOW TO DO THIS, THAT, AND THE OTHER
Advice they say, is free. But I personally doubt this oft-quoted statement, if the frequency with which new information guides spring up is anything to go by. For anything from one to ten pounds, sometimes more, you can learn exactly how to:
Avoid paying your debts
Get Rich Quick
Live and Work Abroad
Make Your own Cosmetics
Unlock the Secret Power of your Mind
Imagine the profits you could make by selling a hundred or so guides each week. Relatively inexpensive to produce, a good guide can have customers clamouring for copies, sometimes at a profit of several thousand per cent. You'll not I said 'good', and here the secret lies. Offer the same manual as your competitors and you'll share the potential profits with them. Offer something different, hopefully unique, and the market is yours, as is the decision as to what price your guide will command. I see one of the larger suppliers of business and self-improvement guides offers, they boast, the only typewriter art manual on the market. Very good it looks too, but how like y luck to find this manual, now that I have no time to make designs on my typewriter, instead of twenty years ago when I scoured the shops for this exact information.
Opportunity never knocks twice, so if you have access to information which is currently not easily available, then write it up, have it neatly typed, photocopies, and marketed in appropriate specialist magazines, or in such as 'Exchange and Mart'.
As a keen entrant of consumer competitions with many years experience, I realised that short of buying or borrowing copies of the many available listings and dictionaries of clichés, well-known sayings, proverbs and so on, there was no effortless way to avail oneself of this information which so readily lends itself to the all-important task of creating slogans.
I set out initially to pull together all of the relevant information and incorporate it into one volume for my personal use, but ended up with something so useful, I decided to advertise my 'Word master' in 'Competitors Journal'. Now I do so regularly, and recoup handsome dividends for my initial efforts.
I can almost her some of the complaints of 'never written anything for years - not since I left school in fact'. This however is the very least of your worries. If you know your subject and can write it up in a manner that conveys it simply and clearly to the reader, then it makes not one iota of difference that your grammar might not satisfy the Examining Board of some high level English examination. You are selling information and guidance, and that is all your readers require. Errors in your presentation will be swallowed up in the value of the information you impart.
When you've collected your facts and written them up, put the whole thing to one side for a week or so and then read your work again. This is the time when ambiguities and errors will show themselves and allow you to make the necessary amendments. Of course if you have the opportunity, and modesty allows, ask a friend or relative to read what you have written and ask for their uncensored, constructive comments and criticisms. Then with one guide neatly tucked under your belt, get the drawing board back out, think what else you have to offer or else could adequately discover, and start all over again.